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About

Eva Bertelli, founder of IndiAmo Travels

Our story

Eva Bertelli, an Italian textile designer who chose craft over fast fashion

I am Eva, and I grew up in Rome. I studied fashion design at the Academy of Fine Arts and specialized in textile design, which has always been my real passion. A scholarship took me to Lyon to experiment with tie-dye, then a master in sustainable fashion opened up the world of natural dye and certifications. I am endlessly curious, so I took every exchange I could: Slovakia for textile, eight months in Taiwan among technical fabrics and factories. Wherever I went, I looked for the local craft.

Then I moved to Germany and worked as a product manager in womenswear and menswear. I learned the industry and fast fashion from the inside, but it was not for me.

It was not for me, I felt like in a cage, the environment was really toxic. I always had a passion for handicraft, that was the reality. So I decided to move to Jaipur and learn about the traditional handicraft of this amazing country.

In Jaipur, volunteering in a guest house, another passion came back. I started using my languages and taking travellers on walking tours in the early morning: the flower market, the temples, the puja ceremony. People loved seeing the city in a different way. Then came the food tours, with the addresses I trust. Slowly, an idea grew: I could take people on real journeys across India, to the places I had come to know.

And because I went to Jaipur for the craft, I kept learning block print and natural dye, and started inviting travellers to practise with me. Then designers began asking for help with their collections, sizing and production. So I added that too.

That mix is exactly what IndiAmo Travels is. The name is Italian: India, "amo" (I love), and "andiamo" (let's go). India, I love it, let's go. What I offer is rare: textile craft and slow, human travel under one roof, led by someone who has lived both. Not the postcard India, but the real one: the markets, the dyes, the food, the people. An experience, I have always believed, is worth more than anything else.

My journey, in the end, is a mix of handicraft and tourism, it's all together.

Ready to see the real India?

Tell Eva your dates and what you dream of seeing. She replies in your language, usually within a day.

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